Business Initiatives that will be Covered…- Definitions – Product, Style, Identity and pricing.
- Appearance – Branding, Literature, Point of Sale, Promotion and Corporate Wear.
- Design – Product Design, Workflow & Image Enhancement.
- Business Planning – Cash Flow Projections, Making a Business Plan & Market Research, Business Banking, Credit Card Solutions, Equipment Leasing, Business Management Software, Insurance.
- Presentation & Sales – Slideshows, Sales Pitching, Making the Sale, Internet Solutions.
- Customer Service – After Sales Service, Incentive & Customer Loyalty Programmes.
- Marketing – Networking, Piggy Back Marketing, Cooperative Ventures, Promotions, The ‘Occasions’ Calendar as a Sales Tool, Keeping in Touch with your Clients, HTML Newsletters, Databases and how to use them, Measuring & Creating Trends, Research & Loss Leader Promotions, Future Business Development by Investigating new markets.
- Website Design – SEO, Google & Other Search Engines.
- Business Relationships – Teamwork, Lab & Key Supplier Relationships, Working with Other Professionals, Professional Support Networking.
Next the Photographic offerings.....
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